Mentos

Fun and quirky snackable social posts introducing Mentos’ new Limited Edition Strong Mints (portraying how hypothetically strong these mints are), engaging viewers to participate in competitions, and entertaining them with relevancy.

 

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POCKETMENTOS

 
 
 

MINIMINTHUNT

 
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We've taken treasure hunting to the next level! It's time for Mentos #miniminthunt! How many mints do you find? Gather your thumb and forefinger and zoom in on the quest to find all the hidden mints.

 
 
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Welcome to #miniminthunt! How many hidden mints can you find? Join the quest by zooming in with your thumb and index finger! You might just get your mini me minted onto the next "Mini Mint Hunt."

 
 
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Challenge your powers of perception and try to find all the hidden Mentos mints in the picture. Zoom in with your thumb and index finger and tell us how may mints you found! 2 correct (or closest) answers will WIN a pair of movie tickets and Mentos goodies each.

 
 

STRONG MINTS

 
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What’s your guess, how strong are Mentos Strong Mints? In our world they are strong enough to turn a tiny creature into a vast planet teeming with more creatures that wear bubbles as helmets. #Fact.

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How strong are strong mints? Tell us on a scale from one to infinity. The most clever comment wins a pair of movie tickets and Mentos Strong Mint Rolls.

 

MENTOS MENTALS

 
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There are two key things you need when you ponder about life, a good cup of coffee, and good amount of thoughts to ponder about.

If you can’t find a solution for defying gravity, try swinging from the chandelier. You might not escape gravity, but you will definitely escape boredom. Tell us how you refresh your mind and WIN a pair of movie tickets and Mentos goodies to fight that boredom.

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When you suddenly find your world turning dark, don’t panic, it may not be your eyes. Check your lenses.

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The next time anyone tells you blowing bubbles are a waste of time, tell them you’re working on reducing the surface tension of water molecules. #schooled.

 
 

SHARE A MENTOS

Sharing is in our nature. And when we share a mint, it’s an opportunity to share a moment. A story. A song. A picture. A common passion. A friendship. Or sometimes, even a whole life.

 
 
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Tis’ the season for a Mentos. Who will you share yours with this Christmas?

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This weekend, share a movie, or 2 or a whole season of your favourite show. And don’t forget to stock up on Mentos.

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Zombie? Werewolf? Frankenstein? Who will you share a Mentos with? #HappyHalloween

 

Client: Mentos
Agency: BBH Singapore
Role: Art Director + Illustrator + Motionographer
Creative Directors: Maurice Wee, Gary Lim, Nikhil Panjwani